Competing on Analytics: The New Science of Winning

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You have more information at hand about your business environment than ever before. But are you using it to “out-think” your rivals? If not, you may be missing out on a potent competitive tool.

In Competing on Analytics: The New Science of Winning, Thomas H. Davenport and Jeanne G. Harris argue that the frontier for using data to make decisions has shifted dramatically. Certain high-performing enterprises are now building their competitive strategies around data-driven insights that in turn generate impressive business results. Their secret weapon? Analytics: sophisticated quantitative and statistical analysis and predictive modeling.

Exemplars of analytics are using new tools to identify their most profitable customers and offer them the right price, to accelerate product innovation, to optimize supply chains, and to identify the true drivers of financial performance. A wealth of examples—from organizations as diverse as Amazon, Barclay’s, Capital One, Harrah’s, Procter & Gamble, Wachovia, and the Boston Red Sox—illuminate how to leverage the power of analytics.

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Author

Thomas H. Davenport, Jeanne G. Harris

Binding

Hardcover

Brand

Harvard Business Review Press

EAN

9781422103326

EANList

9781422103326

Edition

1

ISBN

1422103323

ItemDimensions

90, hundredths-inches, 920, hundredths-inches, 106, hundredths-pounds, 610, hundredths-inches

Label

Harvard Business Review Press

Languages

English, Unknown, English, Original Language, English, Published

Manufacturer

Harvard Business Review Press

NumberOfItems

1

NumberOfPages

240

PackageQuantity

1

ProductGroup

Book

PublicationDate

2007-03-06

Publisher

Harvard Business Review Press

ReleaseDate

2007-03-06

Studio

Harvard Business Review Press